Twitter has become one of the largest social networking powerhouses harnessing the power of hundreds of millions of potential sales right at your fingertips. However, a lot of people fail to realize just how difficult selling to those hundreds of millions can be when literally everyone is trying to jump in on the crazy. Twitter is an amazing network and tool for building a relationship with your readers/customers and for obtaining new as well if it’s utilized correctly. Here are 5 tips to help you not only make sure you’re utilizing Twitter correctly but to gain more traffic from the site.
Make sure that you’re Tweeting on a consistent basis so that people know to check for Tweets and updates by you. When a channel only updates once a month or has a sporadic Tweeting pattern, it’s hard to know when to check for updates and some people will only show up once in a blue moon. You want to be consistent with your tweets and try to stick to a timed schedule as best you can.
You don’t HAVE to tweet once a day but it sure doesn’t hurt, as long as the content is fresh and unique. The bottom line is to be consistent with your tweeting habits and to make sure people have a general idea of when they can expect your next update so they’ll check in more often.
Attaching a blog to automatically publish blog posts as Tweets is an amazing and powerful simple tool to get more traffic. There are plenty of plugins out there on the market for this and they’re all free. You’ll have to sign up for some Authorization keys more than likely depending on the plugin but owning a blog and tweeting about your blog posts allows you to advertise to a broad audience of people who might have never heard of you.
Also, if you’re blogging a video, a give-away or publishing a post with audio in it, make sure to include that in your Tweet.
The most common mistake of not only Tweeting for traffic but for internet marketing as a whole, is that people are trying to target far too broad of an audience and they think that spamming the internet is the key to success. Not only does this not work, but it just ends up angering people.
It’s far better to have 100 targeted followers on your Twitter account then to have 1,000,000 randomly bought fake Followers of people who will have no interest in hearing what you have to say. Make sure you’re targeting people accordingly to your niche and what you have to offer.
Some of the most successful and most clicked titles on Twitter are funny or provocative. Don’t be afraid to push the envelope a little bit. Don’t try too hard to be funny or to draw attention in an obvious way but you also don’t want a title that looks like this: “Click here to learn how to make money”. Tweets like this are usually marked for spam the second people see them and they’re not very natural.
You should ALWAYS have Analytics whether you use Google or your preferred choice installed on your website. Using analytics will allow you to determine the best time (whether it be during the day or night) to tweet your statuses for traffic. While you’ll have followers who will follow your link the second they check your page and see it, different topics seem to trend at different times depending on the niche. Try to post accordingly and track what times are best to publish a post or tweet.